Postalytics

About: Postalytics streamlines the process of creating and sending direct mail by automating tasks such as printing, mailing, and tracking. Users can design mail pieces using the platform's editor or their own templates, and then trigger mailings based on CRM data or marketing automation workflows. Postalytics provides real-time analytics on delivery and response rates, enabling marketers to measure the effectiveness of their campaigns. With features like variable data printing and address verification, it ensures personalized and accurate mailings. Postalytics bridges the gap between digital and physical marketing channels, enhancing customer engagement.

Categories: Omnichannel; Lead Nurturing